The ballet was still in development during filming requiring flexible, story-driven solutions that could adapt quickly. With the challenges of finding locations that could convincingly recreate Versailles, limited dancer availability, and a compressed schedule, Virtigo used virtual production, in-camera visual effects, and precise motion control to deliver a polished commercial with cinematic scope. By building custom 3D environments and visualizing them live on set, our team created an efficient production workflow that reduced location constraints and elevated the final result. This commercial video demonstrates how a virtual production studio can streamline high-end video production, meet tight timelines, achieve ambitious creative goals, and help drive record ticket sales.

For this product commercial produced by The Bear, our virtual production studio delivered a faster, more controlled approach to video production by replacing the challenges of on-location filming with a fully designed digital grocery environment. Powered by a high-performance LED wall, the production achieved a polished look with natural lighting, realistic reflections, and seamless integration between the physical set and the virtual world. To create that photoreal result, we built an entire grocery store in Unreal Engine and created dozens of 3D-scanned products in just one week. Produced in our studio with practical props from the art department, the final commercial combined virtual environments and physical set pieces to showcase the hero products with flexibility, speed, and high-end visual quality. The project is a strong example of how virtual production and LED wall technology can not only look incredible on camera, but also create efficiency by reducing location complexity, streamlining decisions on set, and helping teams move faster without sacrificing creative ambition.

Mile 80 contracted Virtigo to produce a total of nine virtual scenes supported by our virtual production studio and high-performance LED wall, paired with physical set construction for a seamless result. Our motion control specialist used a cinema robot to deliver precise camera movement and export data for post-production, while the art department built modular custom sets from previsualizations that could change quickly between scenes. 

With the support of an excellent local crew, over 300 shots were captured in three production days while consistently finishing ahead of schedule each day. The project demonstrates how an LED wall-driven virtual production studio can streamline ambitious video production, reduce downtime, and deliver exceptional quality on a tight schedule.

Virtigo produced Ballet Austin’s award-winning commercial for “POE, A Tale of Madness.” The concept was created by Stephen Mills and brought to life through the visual direction of Paul Michael Bloodgood. Built from four custom scenes in Unreal Engine and filmed entirely at our virtual production studio on a 50’x12’ LED wall, the project showcases innovative video production that blends cinematic storytelling with real-time virtual environments. Recognized with a Clio Entertainment Award (2024), Lone Star Emmy® Award (2024), New York Festivals TV & Film Awards (2025), Hermes Platinum Award (2024), MarCom Platinum Award (2024), and a Davey Gold Award (2024) the commercial highlights how advanced LED volume workflows can drive creative innovation, elevate brand campaigns, and support record sales.

BigCommerce’s recent rebrand inspired Tilted Chair Agency to develop a campaign centered on the everyday frustrations of retail business software, and Virtigo was brought in to deliver the project’s standout video production. The commercial used our virtual production studio and high-impact visual storytelling to transform a dull office setting into a beautiful mountain and lake landscape full of energy, movement, and possibility. This seamless visual shift captures the feeling of breaking free from outdated tools. It is a strong example of a SaaS video, turning a software brand message into a visually engaging story with cinematic scale and emotional momentum. By combining innovative creative execution with premium production value, the project demonstrates how a virtual production studio can elevate branded campaigns with immersive environments, polished visuals, and unforgettable transitions.

Canyon House Films was tasked with creating a compelling launch video for Mahlkönig’s enterprise coffee grinding products, and Virtigo supported the production with our full-service virtual production studio. Using our LED wall and custom motion graphics, we helped turn a product-focused concept into a polished branded film with strong visual energy and precise technical control. The combination of cinema robot movement, dynamic graphics on the LED volume, and carefully controlled studio lighting gave the product cinematic presence and helped every detail stand out on screen. The finished video was featured at the official Mahlkönig product launch—making it a strong example of how an LED wall-driven virtual production studio can elevate commercial storytelling, streamline complex video production, and deliver launch content with impact.

This Ballet Austin commercial is a strong example of how Virtigo Pictures can streamline ambitious creative, support technically demanding workflows, and elevate commercial video production with immersive environments and high-end visual storytelling. The entire production was filmed in a single day while combining in-camera visual effects, traditional VFX, and precise motion control. The cinema robot from Ari Motion Control provided accurate camera tracking on the LED Volume and in post through exported data, allowing the team to maintain continuity across complex shots. We designed every environment from scratch, then composited the VFX shots in Unreal Engine using virtual cameras and image plates before adding final polish in After Effects and DaVinci Resolve. Love's Gentle Spring was recognized with a Lone Star Emmy® Award and a Davey Gold Award in 2025.

Revelator came to Virtigo for virtual production support on a new campaign for Better Mortgage, led by Butter Co. Using our virtual production studio and LED volume, we managed animated playback, color, and projection to create a controlled environment that supported both creative precision and efficient production on set. This approach allowed the campaign to benefit from immersive visuals with the flexibility to refine the look in real time. The project is a strong example of how a virtual production studio with an LED wall can elevate branded content, simplify technically demanding shoots, and deliver polished, cinematic video production with clarity, control, and visual impact. Selected by Ad Age as an Editor’s Pick, this campaign shows that virtual production can be a smarter, more efficient way to produce high-quality videos—combining speed, creative flexibility, and industry-recognized results.

Mile 80 needed a virtual production studio that could support an important AMD keynote premiering at CES 2024. For this project, we configured our studio in green and paired the stage with cinema robot support to generate the FBX data the post-production team needed on a tight turnaround. That data was then brought into Unreal Engine for precise virtual camera match movement, helping the team seamlessly place Lisa Su inside the futuristic lobby of AMD headquarters. The project shows how a modern virtual production studio can combine advanced camera tracking, real-time 3D workflows, and polished creative execution to elevate keynote content with cinematic scale and technical precision. It is also a strong example of how innovative studio production can support major brand presentations with the speed, control, and visual ambition.

Virtigo’s satirical, Indiana Jones-inspired short film shows how a virtual production studio with an LED wall can elevate video production with cinematic scale, creative flexibility, and precise technical control. The film features multiple environments and sweeping cinema robot movement on an LED volume. By combining technologies we were able to create dynamic shots that feel expansive and immersive while extending the visual world far beyond the physical limits of the studio. Every environment was built in Unreal Engine using a mix of existing assets and in-house 3D-scanned props. The finished piece highlights how an LED wall-driven virtual production studio can support innovative filmmaking, unlock imaginative environments, and elevate branded or narrative video production with the speed, control, and cinematic energy of a premium studio workflow.

An early adopter, Accenture approached Virtigo to support a high-end commercial with our virtual production studio, combining cinema robot precision, custom virtual scenes, and a high-performance LED wall workflow for polished video production. Using a mix of pre-made assets and tailored environments, our team refined the virtual scenes and used the cinema robot to create dynamic kinetic motion that added energy and scale to the final piece. Accenture’s post-production team then integrated the raw footage with VFX to complete a seamless set of finished scenes showcasing a range of activities and locations. Shot in a single day on our LED stage, the project demonstrates how an LED wall-driven virtual production studio can streamline ambitious commercial video production while delivering cinematic control, efficiency, and strong visual impact.

Revelator was among the early production companies in Austin to embrace virtual production to create premium launch content for Indian Motorcycle. These projects are a strong example of how an LED wall-driven studio can support amazing video production for new product introductions, combining polished branded motion graphics with controlled studio workflows and digital playback. Each video is designed to highlight the craftsmanship, engineering, and standout features of the latest motorcycles while maintaining a clean, cinematic look that fits the brand. We are proud to support Revelator with ongoing virtual production and media playback across multiple years of Indian Motorcycle product launches, demonstrating how a modern virtual production studio can streamline branded content and deliver visually striking video production with consistency, flexibility, and impact.

Mastering the Volume was a short film created in 2022 as an educational showcase of what a virtual production studio with an LED wall can achieve. Paired with a Q&A featuring the creative team, the project was designed to answer many of the questions from filmmakers about how to build, operate, and get the most from an LED Volume workflow. Inspired by HBO’s The Last of Us, the short combines cinematic sequences with LED in-camera visual effects to demonstrate the flexibility and creative control that virtual production can deliver. Filmed over two days with our own staff on camera, we chose a handheld approach using our Zeiss camera tracking system to create a grounded, immersive look to shape the final mood. The result is an early example of how an LED wall-driven virtual production studio can support engaging storytelling within a single controlled studio environment.

Dell Blue’s creative team approached Virtigo to design and produce multiple virtual environments for a new series of business product videos, and our team delivered the project through a fast, flexible virtual production studio workflow built for high-end video production. With only a week to prepare, we moved quickly to create polished digital backdrops that gave the campaign a clean, modern visual style while supporting seamless transitions between locations. By pairing our studio process with precise cinema robot motion and production data, we helped the Dell Blue post-production team integrate the featured products smoothly while maintaining visual continuity from scene to scene. The project is a strong example of how a virtual production studio with an LED wall can streamline branded video production, create immersive environments on a tight timeline, and deliver polished commercial content with speed, control, and cinematic impact.